White cardboard matchbook with the front side containing a striker. On the front side is a centered picture of a soldier in a patriotic stance. Above and below the image, red and blue lettering reads, "FOR SAFETY - Buy WAR BONDS - STAMPS." On the back side, blue and red colored portions of the back side create a shield shaped white cardboard center. Standing on the shield is a black eagle. Within the shield, red and black lettering reads, "A SAFE INVESTMENT for a SAFE AMERICA - Buy WAR BONDS STAMPS."
The bottom edge has small black lettering which reads, "UNIVERSAL MATCH CORP., ST. LOUIS."
|Dimensions||W-2 L-1.5 inches|